Topps HUDDLE blends the ease-of-use of a casual social game with the real-time, real-world action of fantasy football. Declare your football allegiance, collect and trade NFL players, and earn points based on their performance. HUDDLE allows fans to stay more connected with football through rewards and achievements. As digital designer, I art directed the original HUDDLE app from start to finish, revising user flows and visual design, giving the app a 1970's Monday Night Football look/feel that captured the low-production quality, phosphorous and glowing experience of early MNF broadcasts. I also created all of the cards, packs and marketing assets including the email design shown in the sixth iPhone here.